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Our Mission...

Our mission is to help eliminate the slaughter of sharks and restore balance to our oceans for generations to come!

Every purchase you make helps us help them!

Shelby Reef gives back...

10% of net profits are donated to several carefully vetted non-profits who are working to save sharks & clean up our oceans.

You can feel good about every purchase!

Be the first to know about new products, VIP discounts and cool news. We won't flood your in box. Pinky swear!

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