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Educate. Inspire. Protect.

  • Shelby Reef celebrates our One Year Anniversary! 2019 Wrap Up & Look Ahead to 2020!!

    Hello Shark Lovers!

    I can't believe it's been a year since I launched Shelby Reef! So much has happened in the last year and I will get to it but the most important thing is YOU! This business is growing and achieving its mission because of your help & support and I want to say...THANK YOU! I see the posts, likes, shares, purchases, and it is making a difference! It's the only way we can achieve our mission. Which is a great segue into the recap for the year...

  • People of the Water

    People of the Water is one of two nonprofit organizations that a portion of the profits from Shelby Reef sales will be donated to. We are excited to introduce you to the organization and its founder, Cristina Zenato.
  • Thank you...

    I want to thank everyone who supported the launch of Shelby Reef by making a purchase, sharing our posts, or by simply offering a kind word.
  • Shelby Reef is born...

     Hello everyone! I saw a video scroll across my feed that stopped me in my tracks. It was a video about the heinous practice of slaughtering shark...